Facebook Ads
In traditional advertising, ads are targeted based on general estimates of the statistics and interests of a group. Advertising on Facebook allows advertisers to only target individuals that meet a specific set of criteria, focusing entirely on your target audience based on age, interests, location, education, etc. With over 500 Million active users, Facebook presents an unprecedented ability to reach a large audience, under highly detailed specifications. People spend over 700 billion minutes per month on Facebook.